In the legal tech space, Juro has built a strong reputation as a smart, integrated contract lifecycle management (CLM) platform. For legal teams and operations leads handling a high volume of contracts, it’s a great tool.

Juro makes managing contracts more efficient — from drafting to approval to signing — all in one place. If you're a company with a legal team, a CLM like Juro is a smart “nice-to-have.”

But for the vast majority of businesses, the real need isn't managing contracts.

It's understanding them — before they’re signed.

And that’s not something Juro is trying to solve.

What Juro Does Well

Juro is built for companies that already do legal at scale. It’s a CLM that helps you:

• Draft contracts inside your browser

• Automate approvals and workflows

• Integrate with tools like Salesforce or Slack

• Keep contract data structured and searchable

In short, it’s a legal operations platform. It’s perfect if you have legal ops — or plan to build it.

But What If You Don’t Have a Legal Team?

That’s the reality for most small and mid-sized businesses.

No GC. No paralegal. No contract manager. Just important decisions — often based on contracts you didn’t draft.

And what most businesses need isn’t “faster processing.”

They need someone to tell them:

• What does this contract mean for me?

• What’s risky or unusual?

• Is there something I should push back on?

• What should I do next?

These are legal advice problems — not workflow problems.

And every business has them. Whether they’re signing one contract a year or one a week.

Where WhatsLaw Fits In

At WhatsLaw, we’re not trying to replace CLMs. In fact, we’ve quietly built in simple tools to help businesses store and track their contracts, too.

But the heart of what we do is different.

We’re building something every business needs — a way to get real, contextual legal guidance on a contract, without having to hire a lawyer.

We review your contract the way a lawyer would:

• Highlight risks

• Flag missing protections

• Explain what the terms actually mean

• Suggest what to do next

No templates. No summaries. Just advice — tailored to your side of the deal.

CLMs Help You Manage Contracts.

We Help You Understand Them.

Juro is great for legal teams.

WhatsLaw is being built for the rest of the business world — the 90% of companies that need legal insight but don’t have a legal department.

Because while a CLM is nice to have,

legal advice is not.

Want a second pair of (AI lawyer) eyes on your next contract?

Try WhatsLaw →